3/26/14

IT Cosmetics Naturally Pretty Vol. 1 MATTE Palette Swatches/Review

I totally realize I've been gushing like crazy about this palette lately, so this is definitely not going to be one of those review posts where you're waiting for my definitive verdict.  
There is no mystery here... We all know I'm sort of obsessed with this one.

But I wanted to accompany my latest tutorial video (a natural Spring look using this palette) with some more in-depth swatches and info on this palette, as promised.  In that video I gave a quick little overview at the beginning of the palette, but there is so much more about this palette that makes it unique.

So here we go. First off, the packaging...


Shown above is the box and outside of the palette itself. It's sort of a spongy, soft, fleshy-rose color. Not bad, not great, aesthetically. However, I really like the actual make-up of the palette. The actual way it's made. It's very similar to the way the first Naked palette is made with the large flap and magnetic closure along the front. It's very easy to get in and out of.

As far as the inside, it's gold and gorgeous...


The palette consists of fifteen shades total. Fourteen of those are actual colors, ranging from more natural tones (highlight colors, tans, browns, and light gray-taupes), as well as some more rose-y mauves, a sunny coral, purples, a navy blue, and a jet black.  All of these shades are labeled as being "matte", however they are so much more. They aren't a typical flat, chalky matte at all. They are my absolute favorite type of matte... almost with a bit of a satin-y sheen. Just enough to keep them from looking chalky on the lid. They definitely still appear matte on the lids, but they have a more natural finish. They are smooth, buttery, and almost creamy (they are definitely a powder), in that they apply so smoothly.  They all blend together like a dream (even the darker shades) to create that glowing and beautiful, blended eye effect. Like I said in my recent video, they basically blend themselves.

What makes this so palette unique (other than the quality) is that larger shade in the lower right corner of the palette. This "transforming pearl" shade is made to layer over the shades to almost create fourteen entirely new pearlescent, shimmery shades.

Here's a better look...


Here's a swatch of all the shades applied straight from the palette, without the transforming pearl shade over them.

taken in the sunlight, without the transforming pearl

taken in natural light (not direct sunlight)

And here they are with the transforming pearl blended over them...


Pretty right??

So aside from all the great things I've already said, it gets better. The actual formula is anti-aging! It has ingredients that actually make your lids appear younger and smoother. Very unique for a powder eye shadow.

Here's the description from IT Cosmetics:

"Includes Hydrating Age Reverse and Prevent Complex and infused with Peptides, Hydrolyzed Collagen, Silk, Anti-Oxidants and Drops of Light Technology. Paraben-free, fragrance-free, sulfate-free, cruelty free.


...All shades can be used wet or dry as shadows or liners and are designed to make your lids look younger with lid-loving ingredients including Peptides, Hydrolyzed Collagen, Acai, Green Tea, Silk and antioxidants!

These luxe, anti-aging shadows were developed with plastic surgeons to instantly diffuse the look of lines and wrinkles on the eyes and lids."




Pretty cool, huh?

The palette is available at Ulta.com (and in stores as well) for $42.


If you missed my latest video about this, check it out here to see the palette in action! I can't wait to do more looks with this one!  Maybe even later this week... ;)
*I've also added ANOTHER tutorial! Check out the latest one here (Brightening Smokey Eye).

So what do you all think? Have you tried this one??

post contains affiliate links


45 comments:

  1. I just happened to be over by the Ulta in town that carries IT cosmetics so of course I had to venture in and see this palette for myself. Everything you love about it is why I now love it too! I broke down and bought it. The lady in the store said it has been flying off the shelves and they only had 2 left after me. Thanks for introducing us all to another great product Tiffany!

    ReplyDelete
    Replies
    1. yay! So glad you got one!! You're going to love it

      Delete
  2. How would you compare this to the Lorac Pro palette? I am just "starting out" with palettes and have the Nude Tude from TheBalm and was looking at Naked or Lorac Pro or this It Cosmetics one. I am a little older so the matte shadows appeal to me!

    ReplyDelete
    Replies
    1. DEFINITELY the IT one. Hands down, the quality is so much better than the Lorac and it's so much more versatile.

      Delete
  3. I think this will be the next palette I purchase. I love the colors, and you definitely make it sound like it's worth it.

    ReplyDelete
  4. This is such a gorgeous palette! My mom sent me a picture of it from a catalog and wanted to know if It Cosmetics was a good brand or not. I've never tried anything from the brand but I always hear amazing things! I want to pick this up sometime soon!

    ReplyDelete
  5. Just placed my order. I am definitely an IT girl! I even reviewed Bye, Bye Under Eye on YouTube. youtube.com/dreamer0082

    ReplyDelete
  6. Since they don't sell IT cosmetics where I live... my boyfriend now has the lovely task of picking this up for me when he's in the states this summer. Thank you for sharing this GORGEOUS palette & I loved your tutorial yesterday :)

    ReplyDelete
    Replies
    1. If you're in Canada, this palette is available on The Shopping Channel.com

      Delete
  7. Can't wait to go back to the States. This will be the first purchase I make. Too bad they don't sell IT cosmetics where I live. There would be a few products I'd love to try.

    Allthingsglitterandbeauty

    ReplyDelete
    Replies
    1. If you live in Canada, the palette is available on The Shopping Channel.com

      Delete
  8. This palette is amazing!!! I love the look you did on your last video!!!

    Kisses!

    Tiff
    http://mabulledepensees.blogspot.fr/

    ReplyDelete
  9. Hi Tiffany,
    I have two IT cosmetic products-and I’ve noticed how great the products look when first applied, but don’t wear well. I haven’t tried the eye shadows, so I gotta ask….Do the shadows still hold up at the end of the day??? Thanks!
    ~Elle

    ReplyDelete
  10. I watched the video last night...thought about it....then jogged over to my Ulta in the snow, I just couldn't wait until today! I love the colors - your tutorials are right on (I purchased the new MAC mascara over the weekend an am obsessed with the Hourglass blushes as well). Thanks so much for your information and opinions - you're the best!

    ReplyDelete
  11. Thank you thank you for this review and the beautiful swatches! I want to be more adventurous in my make up in general. The Urban Decay Electric Palette, came out not too long ago I believe, but for someone like me thats a bit extreme. I have been really wanting to try more matte colors but again, Im not a pro at all and I have always been scared of matte colors because they seem to need more technique or blending if I am making sense. Its the only way I can explain it. In the video, you can totally see how easily the colors blend, not scary at all for a newbie like me. Totally gonna pick up this palette, plus the colors are just gorgeous! Natural yet there are a couple pops of color within the palette!

    ReplyDelete
  12. I don't know this brand but the plalette looks great!

    ReplyDelete
  13. this palette is beautiful!!! ♥♥♥

    ReplyDelete
  14. What a gorgeous palette. I will have to check it out in stores soon but I love your review and the tutorial you posted on youtube. It cosmetics is a new discovery for me but so far I've loved everything I've used from them.

    ReplyDelete
  15. So very lovely! I don't think It Cosmetics gets enough love :)

    ReplyDelete
  16. Were you chilly Tiff? I love this palette and wouldn't have known about it had you not shared- thank you!

    ReplyDelete
  17. I ordered mine today and now I wish I would have just gone to the store and picked it up... It can't get here soon enough!

    ReplyDelete
  18. woow! Great palette! :) http://outsidefashioncatwalk.blogspot.com.es/

    ReplyDelete
  19. Recommend some Bath and Body Works Home Collection again. I love the leaves and Snowflake and tried the Mahogany Teakwood I saw in a picture of your home let us know if you find anymore especially like the leaves I stocked up on it because I love it so much Thanks never would of found it without your advice!

    ReplyDelete
  20. Looks like a great palette! I love the mauve undertone throughout.
    xox Logan

    http://ourzeal.blogspot.com

    ReplyDelete
  21. Is there anywhere you can order this where they internationally? :)

    ReplyDelete
  22. This is really gorgeous! I love how they included the transforming pearl so you get a variety of finishes! I really want to get this now!
    -Sisi
    Modern Beauty Girl

    ReplyDelete
  23. Wow the palette looks great though maybe too many bold colors I would say...in contrast to what they´re saying ''naturally pretty..'' you would think it has more nudes!

    Nevertheless looks great! ^^


    Finnish blogger, fitness tips, fashion, beauty, shopping and more...

    http://iuliathea.blogspot.fi

    ReplyDelete
  24. Tiffany, have you tried the "transforming pearl" on eye shadows by other brands? I wonder if it only works with their formulation. I hope they will eventually sell this as a single product.

    ReplyDelete
  25. Wow! Anti-aging eye shadows!? Who would have thought that would exist! This palette looks amazing! I wonder where I can get it in Canada.

    ReplyDelete
  26. It cosmetics are wonderful. I have several things from her line but not this palette. I will have to check it out.

    ReplyDelete
  27. Awesome palette! The packaging kind of reminds me of a Sigma palette! Very pretty colors! Great review and swatches!

    http://abeautysection.blogspot.com

    ReplyDelete
  28. This looks like an excellent pallet. I don't currently have IT cosmetics in my ulta but I saw signs that it's coming and I couldn't be happier. Would you recommend any other products by IT cosmetics for when I am able to purchase other things from the line. Thanks so much!!

    http://lifeinreviewbyjamie.blogspot.com

    ReplyDelete
  29. OMG!!! This is a very pretty palette. I super like the colors so they will def create different beautiful looks. This will be my next purchase and that's for sure!

    ReplyDelete
  30. I ordered my first IT cosmetics after your review of the CC cream. I ordered the tightline mascara at that time and have loved that as well. After hearing such a rave review from you I ordered the palette last night. I was also wondering if have had the opportunity to try the under eye product from IT that you had mentioned in that haul video. I am very much in the hunt for something to help under my eye (which are much more mature than yours!)

    ReplyDelete
  31. Hi there. I've been using It Cosmetics for awhile now as well. Just love them. So glad Jamie brings them to TSC here in Canada.
    I am loving the new Brow powder gel liner in auburn. Finally a shade for a redhead. Pretty good match for me. The Celebration foundation is great too. You mentioned the CC Cream. Does it have medium coverage? Thinking it would be great for the summer.
    At XMas she brought a cute palette just for us Canadians. With shadows, blush, bye bye under eye and lip stains. A winner for sure. The makeup is also good for you. No Talc etc. Which is an added bonus.
    I have enjoyed your It look tutorials so far.
    Have a great weekend
    Nancy

    ReplyDelete
  32. You have completely converted me to this palette. it looks gorgeous. After seeing the website ive just order 12 items :D

    http://shimmerglitzandglam.blogspot.co.uk/

    ReplyDelete
  33. If you enter the word "insider" for a coupon code on the IT website, this palette will only cost $33 and that includes free shipping!

    ReplyDelete
  34. Just went on the It cosmetics website, and they are having a Friends and family sale - 25% off your order! Needless to say, it was a no-brainer to buy the Naturally Pretty palette for only $31.50, with free shipping! Use the code CELEBRATE by April 8th :)

    ReplyDelete
  35. I love the palette but Im debating between this one or the chocolate bar from too faced, which one do you think would be better?

    ReplyDelete
  36. Would you rather have the Naked 3 or the IT cosmetics pallete? Don't know which to buy! need help lol

    ReplyDelete
  37. "Do You Naturally"
    It's a beautiful thing!
    Official Go Natural Makeup!
    Blends with individual skin-tones to produce true natural results!
    http://naturalbeautycosmetics.resq-firm.com/

    ReplyDelete
  38. Hi Tiffany I have been a fan of yours ever since you started! I've tried contacting you through posts before but you have never replied but I understand that your a busy lady :) anyway I just wanted to say i was lucky enough to get my hands on this palette because i live in Australia Melbourne and we cant get many makeup brands like the us does which is so depressing :( but i came across site that stocks it cosmetics not everything just a few things! and i was able to get the it cosmetics cc cream that you were talking about!! Just a little happier right now!!! :) thankyou Tiffany for all the years of all your makeup tutorials and all your makeup recommendations and because of you i have a seriously awesome makeup collection which is endless all my friends and family are jealous hahaha!

    you the best xxxxxx

    ReplyDelete
  39. Where did you manage to find IT in Australia @Azzurra A?

    ReplyDelete
  40. Does anyone know where I can find this in the United Kingdom?

    ReplyDelete